Archive for July 2016

Which Country is Most Grabbed by Grab on Twitter?

5:02 PM Add Comment
Since Grab is operating in Southeast Asia, Grab has created Twitter accounts for each country to support its social media efforts.   A quick snapshot of these Grab Twitter accounts shows that Grab Indonesia (@grabID) has the most number of followers with 74,298, followed by Grab Philippines (@GrabPH) with 39,285 followers).  This is not surprising given that both Indonesia and Philippines have huge population of internet users who are active on social media. 
In addition, @GrabPH actively engages with its followers responding to tweets mentioning them.
Given the daily volume of commuters who take taxis, twitter is specifically one of the social media platforms on mobile Grab can take advantage of.  Let's see who can "grab" this opportunity in the months to come.

AFP to hold 3rd Social Media Summit

9:58 PM Add Comment
In 2014, Armed Forces of the Philippines (AFP) held its first Social Media Summit as a call to the changing times where social media has become a critical resource and tool for public outreach and feedback.  Last June 23, 2015, the 2nd Social Media Summit's theme was: “Advancing Patriotism in the Age of Internet of Things” held at the AFP Theatre, Camp Aguinaldo, Quezon City.
This year's theme is “Change.Move.Achieve: Moving forward through Social Media.”


The one-day summit is spearheaded by Media and Civil Affairs Group (MCAG) and Civil-Military Operations School of the Civil Relations Service (CMOS) of the AFP.  It aims to present initiatives in information and communication management, enhance the skills of social media managers and build bigger network with AFP’s civilian counter parts, and establish synergy in harnessing social media efforts to achieve national goals.

Topics covered and to be discussed by social media gurus at the 3rd AFP Social Media Summit are:
  • Content Marketing and Social Media Benchmarks
  • Organizing and Mobilizing Online Community
  • Going Viral: Lessons for Creating Stories with Impact
  • Bridging Generation Gaps and Social Media
  • Shaping National Issues through Social Media
  • Social Media and Countering Violent Extremism
In comparison, 2015 topics tackled:
  • Social Media That Works: Best Practices in Building Social Media Plan for Organizations
  • Social Media in Cloud Computing and the Internet of Things
  • Role of Social Media in Peace Building -Using Analytics to Predict Social Media Opportunities
  • Radicalization in Social Media
  • Legislative Breakthroughs in the Age of the Internet of Things
  • Social Media Strategy That Works: Best Practices in Building Social Media Plan for Organizations
  • Forward Looking: What’s next in n the Future of Social Media
  • What lies ahead for Social Media as tool for uplifting an organization’s image.
Information Officers from various units of the Armed Forces of the Philippines, Department of National Defense, Philippine National Police, Academic Institutions and other Government Organizations and Agencies will attend the conference. Non-government and Civil-Society organizations will also be invited.

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About the Author

Jay de Jesus aims to be a social media influencer by sharing content and insights on social media. Being an experienced web, internet & social media manager skilled in developing and implementing social media communication and strategic online campaigns producing results, Jay is keen on exchanging ideas, tips as well as experiment on new tools and technologies.