Over Half a Million Filipino New Facebook Signups Within 20 Days

In a span of 20 days, Filipinos are accountable to an additional 643,820 new signups on Facebook making the total number of Filipinos on Facebook grow to 18,768,040 users.    Last November 4, 2010, the total number of Filipino users on Facebook was at 18,124,220.   The new total though still places the Philippines as Rank 6 in the top 10 countries with the largest number of Facebook users.  Based on the latest statistics from checkfacebook.com, the percentage of Filipinos using the top social network grew from 3.31% to 3.33% of the total Facebook population of 564,121,840.
10 Largest Countries
1. United States      145,331,600
2. Indonesia      31,425,840
3. United Kingdom      28,770,560
4. Turkey      23,823,200
5. France      20,307,260
6. Philippines      18,768,040
7. Mexico      17,821,820
8. Italy      17,615,900
9. Canada      17,414,640
10. India      16,509,680

As of Nov. 24, 2010 Philippine time
For the Philippines, there are 9.7 million females on Facebook with a 52.4% userbase and 8.88 million males accouting a 47.6% userbase.
The 18 - 24 age bracket dominates the Facebook scene with 7,737,840 users followed by the 25-24 age bracket with 4,332,960 (23.1%) and in 3rd place are the 14-17 teenagers with a userbase of 3.5 million users.  Those stats indicate that over 83% of the entire Philippine Facebook population are within the 14 - 34 age bracket. 

Always interesting to note is the 65+ age bracket with 175,980 users.

Morning Twitter Trending Topics in Manila (November 23)

The top trending topics this morning in Manila are largely concentrated last night's events.
Twitter Trending Topics in Manila - Nov. 23, 2010 8am

  • @Juliusbabao , @karen_davila , @cesdrilon : the new batch of news #anchors for the late night news program on ABS-CBN, Bandila with an upgraded show format
  • #lotto :  Still with no winners, the nationwide PCSO 6/55 lotto draw jackpot is now at 590 Million pesos
  • @maxenemagalona , @saabmagalona : sisters celebrating their birthday today (their birthdays fall on the same day but are two years apart).  With a combined following of over 280,000, they're getting a lot of birthday greetings via twitter.
  • #ukiss : boyband from South Korea getting a major following in the Philippines

Pilipinas Kay Ganda Facebook Slogan & Logo Generator App

Much controversy lately has circled around the Department of Tourism's new slogan being "Pilipinas Kay Ganda."   Much online clamor widespread on social networks bearing disapproval for the new slogan saying that foreigners are likely to miss out on translation and sounded less appealing.   The previous slogan "Wow Philippines!" was already very catchy and easily comprehensible to foreigners.  People on Facebook and twitter kept posing the question "Why change it ?"

Facebook App Pilipinas Logo Generator

In lieu of this, a clever individual created a Facebook app where any user could replace the word "Pilipinas" with any other word and the result would be a spoofed logo of the one created by the Department of Tourism.   So if you entered "Vice", you'd get this logo (a perfect fit for comedian Vice Ganda).
Unfortunately, the short-lived Facebook app at (http://apps.facebook.com/kayganda or http://apps.facebook.com/kayganda/c/?ampaign=Yourname ) seems to have been taken offline as the URL doesn't work anymore.

The popularity of the app came about from the additional controversy after people pointed out that the new "Pilipinas Kay Ganda" logo looked very similar to that of Poland's logo.   DOT said that the similarities were purely coincidental, but online communities think otherwise.  

To make matters worse, one translation of "Pilipinas Kay Ganda" (beautiful Pilipinas) goes to a pornography website, another coincidence sprouting from the new slogan.

All the issues raised from the campaign has created a big stir online mostly on Facebook, Twitter and blogs.

UPDATE:  The facebook app is back online again and working.  Click on the link above.

Twitter Trending Topics in Manila for Nov. 18

Here are the trending topics on Twitter in Manila for the morning of November 18.

Pacquiao - Margarito Match Places Manny on Trending Topic Worldwide

The much awaited boxing match of Pacquiao and Margarito caused much discussion on social media today enough for the keyword "Pacquiao" to be a worldwide trending topic.  

While the actual fight was being aired  via satellite on local pay-per-view, selected cinemas and in sports bars, auditoriums and gymnasiums,  Filipinos were contributing much of their comments via twitter.   The tweets about the match were everything from blow by blow accounts, to cheers of support to witty remarks and comments about the bout.   All that, added with every other Pacquiao fanatic and viewer all around the world catapulted Pacquiao to be the trending topic for the day.   Other keywords or hashtags that were related to Pacquiao were "Margarito", "Pacquiao-Margarito" and even "Mayweather" who many Pacquiao fans want to see them square off in the ring were included in the list of worldwide trending topics.

Being victorious, a lot of congratulatory remarks on twitter sprouted which added the keywords "Congrats Manny" and "Filipino Pride" to the list of worldwide trending topics even 12 hours after the actual match.

Nov 15, 2010 12:00am  Trending Topics
Also in an interesting note, the "Pacquiao" keyword was also a trending topic in Canada and the United Kingdom.

Trending Topics in Manila (Nov. 10)

Source: trendsmap.com (Nov. 10, 2010)
Some trending hashtags in Manila for Nov. 10, 2010 based on trendsmap.com are:
  • #nu107 - went off the air last November 8 after being 23 years on air
  • #tvpatrol - new tandem of news anchors Noli de Castro, Korina Sanchez & Ted Failon
  • #magkaribal - Finale of the teleserye just last Friday still sparks discussion
Some popular people tweeting in Manila are also associated with the popular hashtags.
@abscbnnews , @karen_davila , @kuyakim_atienza are associated with #tvpatrol and @nu107 remains alive after the station #nu107 goes off air.

Guessing Facebook Profile URLs

Have you ever tried guessing the URL of a facebook page you wanted to visit ?  Let's say try searching for the Eraserheads page on facebook.  One possible guess would be www.facebook.com/eraserheads

That takes you to this:
www.facebook.com/eraserheads on Facebook
There may be no official one but the Facebook page with the largest Eraserheads following is at http://www.facebook.com/pages/Eraserheads/61448165661.

This phonomena all came when Facebook introduced vanity URLs which were all up for grabs one midnight several months ago.   Everybody wanted to reserve their own vanity URL for easy recall and at the same time grab one before it gets taken.  In essence, you could reserve any name you want as long as it wasn't taken.  So now, you'd have facebook pages like:

Hopefully, when you look for the page you're looking for, you'll find the right one.

Filipino Facebook Users Jump To Over 18 Million

In a span of 1 week (from October 29 to November 4, 2010), Facebook gained an additional 181,880 Filipino users making the total Filipino Facebook userbase pass the 18 million mark for a current total of 18,124,220, a 3.31% share of the total number of Facebook users worldwide. 

checkfacebook.com as of Nov. 4, 2010

Checkfacebook.com reports that Philippines is now in the 6th spot among the top countries using Facebook.  Having recently beaten Italy for the 6th spot, the Philippines is only 1.5 million users away from claiming the 5th spot currently being held by France.

There are still more Filipino females than males registered on the largest social network site.  41.3% of the total Filipino Facebook population lie within the 18-24 age bracket followed by 23.1% in the 25-34 age bracket and interestingly, 233,160 users are within ages 55-64.

10 Largest Countries
1. United States      143,583,400
2. Indonesia      29,844,240
3. United Kingdom      28,413,560
4. Turkey      23,313,440
5. France      19,677,640
6. Philippines      18,124,220
7. Italy      17,334,140
8. Canada      17,207,140
9. Mexico      16,976,340
10. India      15,299,080

There may be a possible surge of new users now especially with the showing of the movie "The Social Network" which depicts the story of Facebook from its early beginnings and how it evolved and emerged to be the leading social network today.

Top Facebook Company Brands in the Philippines

Top Facebook Company Brands in the Philippines
As much as personal profiles are a big hit on Facebook, so are Facebook Pages. Anything and everything from topics to items to celebrities to companies now have a chunk of territory on Facebook.  And just what are the top 5 brands in the Philippines.

Based on facebakers.com, the 5 brands in the Philippines with the most Facebook followers are

  1. Starbucks Philippines.  -  Starbucks is popular even without Facebook.   But add Starbucks with a humungous Filipino Facebook population and have a match made in coffee heaven.  Starbucks Philippines Facebook Page provides an extension of the cafe experience.   With a current total of 502,374 Facebook followers,  their facebook page takes the number 1 spot in the Philippine brands caetgory and rank 4,868 among all the Facebook pages worldwide.  Their pages are so popular they get an average of close to 4,000 new followers a day.  That's like 1 new Facebook follower every hour per branch nationwide.  And in the past 6 months, they've added almost 100,000 new followers.  
  2. 7-Eleven Philippines - What other store has just about a branch around almost every corner ?  7-Eleven !  They're a far 2nd place to Starbucks' followers with a current total of 36,471 followers.  But with their agressive online campaigns and use of social media, they well deserve to be in the top Facebook Philippine Brands.   They use their pages to post current contests, promos, winners and other announcements.   
  3. MASARAP UMINOM. kung ang iniinum mo e gatas.. AT ANG PULUTAN ay OREO! :)) - It doesn't seem like it's an official page as there are no links to Oreo or any milk product.  It's just pure admiration for this food combination.   May be it was created simply to create awareness or find people who have the same craving.   Whatever it is, they must have done something right cause they're in 3rd place with over 23,000 followers.  The endless thread consists of people telling their own stories on milk and oreos and some off topic posts which eventually go back to the original topic.  And the page gets at least 100 new followers everyday. 
  4. HP Philippines - As the milk & Oreo page is filled with user generated content, HP Philippines on the other hand is filled with updated on HP products and services by HP themselves.  Currently consisting of 3,486 followers and categorized under Technology, this page shares a lot of multimedia content to its followers.  If every Filipino on facebook who had an HP product followed their page, they'd have much much more followers.
  5. Marks & Spencer Philippines - The elite brand's facebook page currently has 1,634 followers and is classified under "Fashion" brand.  Their page receives an average of 22 new followers a day. Discussions posted on the page are mostly about their wide range of items, from clothing & foods to health and beauty products.  Followers tell what products they like and why.
The pages included in the top 5 were

For updated and detailed stats on the top 5 above, click on these links:

Deck The Halls With Your Christmas Hashtags

Christmas is just around the corner and aside from the cool air, you can see it to on social media.  The number of the Yuletide posts on twitter are increasing.  

@ABSCBNNEWS Twitter account is also posting a daily countdown till Christmas.   Some popular hashtags for Christmas are #Pasko2010 , #Christmas2010 and the obvious hashtag #Christmas.

About the Author

Jay de Jesus aims to be a social media influencer by sharing content and insights on social media. Being an experienced web, internet & social media manager skilled in developing and implementing social media communication and strategic online campaigns producing results, Jay is keen on exchanging ideas, tips as well as experiment on new tools and technologies.